Thursday 18 – Sunday 21 May 2023 - Brisbane Convention & Exhibition Centre

Truck trailer giant hints at new product reveals at BTS23

cimc marshall leathlean truck trailers
08 Jan, 2023

Truck trailer manufacturer expects a new tanker and curtain-sider design could be on display at next year’s transport industry showcase

When CIMC Vehicles purchased the renowned Marshall Lethlean brand in 2008, it knew it was buying a market leader.

Marshall Lethlean, which was founded in 1973, is a name synonymous with road tankers in Australia, supplying many major Australian companies.

The CIMC Vehicle Group — one of the largest semi-trailer manufacturers in the world — has strived to keep this reputation.

Taking advantage of its global network, the group believes it has achieved a good balance between value-for-money and a quality product with excellent local support and backed by a national service network.

The CIMC Vehicle Group is one of the largest semi-trailer manufacturers in the world

“CIMC has moved from the traditional labour-intensive manufacturing model to a technology-intensive manufacturing model,” CIMC Vehicle Australia Managing Director Sven Liao says.

“CIMC trailers first landed in Australia in 2005. Since then, we have made a number of significant investments in local manufacturing, most recently in 2018, with a brand-new, purpose-built 51,000-square-metre facility being opened in Melbourne.”

It’s at this facility where all accessories are fitted and ADR quality control checks are performed by the CIMC team.

Liao is tight-lipped about what will be on show at CIMC’s 2023 Truck Show stand but expects a new tanker and curtain-sider design could be on display.

“We feel like this (Brisbane Truck Show) is one of the most important marketing events in Australia,” he says.

“It’s a very unique opportunity to have every trailer and truck manufacturer in the same place. We get to see old friends, customers and suppliers from all over Australia. It’s a great platform, and we really enjoy the opportunity.”

Location: Stand 95, Hall 3

Related story: Truck Trailers On Show – Manufacturers Unveil Launch Plans

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